Realtime Content 
With AI, trending topics can be reimagined while they are still fresh and shaped into content that adds something new to the conversation.

Concept videos. None of the brands/individuals depicted are affiliated with or involved in this project.
VAR Detected Bad Breath
At the World Cup, covering your mouth during a confrontation can now get you a red card. The concept used the new rule to question what players were really trying to hide.
World Humanoid Robots Fail Games
When the World Humanoid Robot Games kicked off the internet expected the future. Instead the fails stole the show. The concept played with the gap between high-tech ambition and very human-looking mistakes.
Invincible Ørjan Nyland & Unstoppable Erling Haaland
Released right before Norway faced England at the 2026 World Cup. Norway’s goalkeeper was seen as almost impossible to beat. The concept built on that reputation with a battle inspired by one of the most famous movies.
Ferrari Luce Look Alike
When Ferrari revealed the Luce, the internet reacted fast. Within hours, the launch sparked a global shitstorm of memes, criticism and AI-generated redesigns. The concept was my take on the controversy.
VANS vs. Louis Vuitton
A shoe in Louis Vuitton’s 2026 collection sparked backlash for looking too close to a Vans original. The skate scene and Vans called it out. The concept used the controversy to make a statement for skate culture.
Spotify Broke The Internet
When Spotify changed its app icon to a disco ball the internet went crazy. Memes and reactions spread instantly. The concept poked fun at the overreaction with a Wrecking Ball reference because it was never that deep.
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